Considering renaming your business? Starting a new company and brainstorming brand name ideas? It’s helpful to understand the various types of brand names out there to guide your brainstorming.

Learning about others' brand naming journey can help inspire your own. When you keep your mind open to it, inspiration can come from all sorts of places.

At Bootstrap, we follow  our very own SCORE method when vetting brand name ideas. This ensures we’re covering the most important elements for a quality brand name before pursuing the idea further.

So, it’s come time to name your business. We know it can seem daunting to tackle such an important task, but rest assured our Comprehensive Guide To Naming Your Business is here to save the day.